Back in Medellin 🇨🇴 and eager to close the year strong.
My obsession right now: b2b partnership program economics.
A pattern I discovered: The average top-tier program drives 15% of total company revenue.
This should be your baseline goal when running your program.
If you don't have a structured program installed, you aren't just standing still.
You're leaving 15% of your total potential revenue on the table.
In most cases this is hundreds of thousands of dollars.
Need proof?
We hit that 15% mark at beehiiv by year two. Ship 30 hit 7% by month three. Even Adpros quickly stacked millions in pipeline in one month.
The cash is sitting there, waiting to be unlocked.
This is why i’m so bullish for b2b high-ticket services, SaaS, and coaching programs to leverage partnerships to scale.
Your business already has the goodwill, and the customer trust.
You simply need a clear system to formalize referrals and convert your happiest customers into predictable revenue drivers (a partner flywheel).
That is my P90 Program.
I'll share more how I can help you add predictable revenue to your business through partnerships.
Keep stacking 🧱 and have a great weekend.
TG